The tourism confidence index in Thailand has taken successful, with figures sliding from 91 in the same interval of 2019 to sixty nine in the third quarter of this year, in accordance with the Tourism Council of Thailand (TCT).
The third quarter’s number additionally represents a decline from seventy four and 72 recorded within the first and second quarters of 2021 respectively. Despite welcoming round 20 million overseas visitors from January to September, the tourism trade is yet to see a big economic increase, largely because of global financial jitters and excessive household debt levels.
TCT’s president, Chamnan Srisawat, said that family debt was essentially the most vital factor affecting tourism confidence in the third quarter.
A confidence stage of 100 is taken into account “normal.” The present index implies that the industry has not yet returned to normalcy. The TCT is hopeful that the visa-free scheme for Chinese vacationers might create optimistic momentum within the fourth quarter.
In terms of arrival numbers, Malaysia topped the list with three.28 million vacationers, adopted by China with 2.5 million and South Korea with 1.19 million. Despite the rise in arrivals, the tourism sector’s income restoration price was just 54% of the 2019 degree in the third quarter. A vital 76% of operators reported earnings levels decrease than those of 2019.
The TCT survey, which gathered information from 740 operators across the country, also revealed an upgrade in the fourth quarter index to seventy five. However, it remains lower than the traditional degree of 100 and 88 recorded within the corresponding period of 2019.
Spending Patterns

Operators believe that the sector has only recovered in phrases of arrival numbers, not spending. Both local and international travellers have been cautious with their expenditure.
The sluggish export scene in Thailand and the sluggish financial recovery in China have reportedly been impacting abroad spending.
Interestingly, solely Reliable of Chinese guests demonstrated high buying power, with an average spend of over 70,000 baht per journey. Some excessive spenders even spent round three million baht, buying property similar to condos or luxury model items to diversify and mitigate financial risks.
In light of the unsure restoration, 22% of operators have placed on hold new recruitment till the market exhibits signs of a stronger constructive momentum.
Only 4% of operators plan to rent more staff in the fourth quarter, equating to approximately one hundred sixty,000 positions. The whole employment within the tourism sector in the third quarter was nonetheless 16% decrease than in 2019 when the business employed around four.four million individuals reported Bangkok Post.
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