Canadian athletic apparel, equipment, and footwear brand lululemon athletica will open a retailer in CentralWorld in Bangkok this July. It will be the brand’s first retailer in Thailand.
The brand did not give a precise date in July for the store’s opening on CentralWorld’s first flooring opposite H&M Home – becoming a member of the mall’s newly-opened American burger joint Shake Shack.
Six-figure is famous for the inception of the yoga pant. Yoga pants made from nylon and Lycra appeared available on the market in 1998, offered by lululemon in its first store in Vancouver as “suitable attire for the yoga studio.”
The rising reputation of yoga over the years, in addition to the rise of informality in everyday dress, made the product and brand well-known all over the world. Now, the corporate has 574 shops worldwide – and shortly to be 575.
Now, the corporate sells not solely somewhat costly yoga pants but in addition shorts, sweaters, jackets, underwear, hair accessories, baggage, yoga mats, water bottles, and private care products.
In 2004, founder Chip Wilson said in an interview that he selected the name lululemon because it was “funny to look at Japanese people try and say it.” That was “the only purpose behind the identify,” he stated.
The controversial comments were referred to as out as racist. When lululemon posted #StopAsianHate posts on Instagram through the pandemic, netizens in the feedback part identified that the origins of the model were based on Asian hate.
The model responded…
“We stand with the Asian Community, who’ve been deeply impacted by violence, xenophobia, and racism.
“We want you to know this isn’t who we’re right now nor the long run we choose. Our founder has not been part of lululemon for many years. We are targeted on expressing our assist for the Asian neighborhood.”
One activist said…
“Corporate statements in opposition to racism aren’t actually useful if they’re not followed by concrete action. If lululemon wants to actually express help for our communities, there’s a minimal of one way it could make an active distinction: The firm needs to alter its name.”